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Axia CRM vs HubSpot: The $60/mo Alternative That Does More

February 11, 20268 min readAxia Team

Axia CRM vs HubSpot: The $60/mo Alternative That Does More

HubSpot is one of the most well-known CRM platforms in the world. It built its reputation on a generous free tier that lets small businesses get started with contact management and basic sales tools at no cost. But here is what Miami business owners are discovering: HubSpot's free tier is a funnel, not a solution. The moment you need real sales features -- a power dialer, advanced automation, custom reporting -- HubSpot's pricing escalates quickly into hundreds or even thousands of dollars per month.

Enter Axia CRM. At $60 per month, Axia includes every feature HubSpot locks behind its most expensive tiers. For growing businesses across Miami, Brickell, Coral Gables, and South Florida, Axia is proving to be the smarter investment. Here is a detailed comparison.

HubSpot's Free Tier: Great Marketing, Limited Selling

HubSpot's free CRM is a legitimately useful starting point. You get contact management, deal tracking, email integration, and some basic reporting. For a solo entrepreneur or very early-stage startup in Miami, it can work for a few months.

But the cracks show fast. The free tier limits you to 5 email templates, no custom reporting, minimal automation, and HubSpot branding on everything. You cannot remove the HubSpot badge from live chat. You get limited calling minutes. And most critically, there is no power dialer, no AI lead scoring, and no SMS capability.

Axia CRM starts where HubSpot's free tier ends. From day one, you get the full platform -- no feature gates, no branding restrictions, no artificial limits.

The Pricing Escalation Problem

Once you outgrow HubSpot's free tier, here is what you are looking at:

  • HubSpot Starter: $20/user/month -- adds some automation and removes branding, but still limited.
  • HubSpot Professional: $100/user/month -- unlocks advanced automation, custom reporting, and sequences.
  • HubSpot Enterprise: $150/user/month -- required for advanced permissions, custom objects, and predictive lead scoring.

And here is the catch that surprises many Miami businesses: HubSpot's power dialer is only available in Sales Hub Enterprise, which costs $150 per user per month. For a 10-person sales team, that is $1,500/month just for CRM access -- and you still need to pay for calling minutes on top of that.

Axia CRM includes the power dialer, AI lead scoring, email campaigns, SMS outreach, and AI chatbot for $60/month total. Not per user. Total. The math is not even close.

Power Dialer: The Feature HubSpot Gatekeeps

For any sales team making outbound calls -- whether you are a Miami real estate agent following up on open house leads, an insurance broker in Coral Gables working through renewals, or a Brickell financial advisor reaching out to prospects -- a power dialer is essential.

HubSpot knows this, which is why they lock it behind their most expensive tier. Even when you do get access, HubSpot's dialer has limitations on calling minutes and requires additional configuration.

Axia CRM's power dialer is built directly into the platform:

  • One-click dialing from any contact or lead record
  • Automatic call logging with notes, outcomes, and follow-up tasks
  • Call recording for training and compliance
  • Voicemail drop to save time on unanswered calls
  • Local presence dialing -- critical for Miami businesses calling across 305, 786, and 954 area codes

Your sales team can call through their entire lead list without ever leaving Axia. No add-on purchases. No per-minute fees. No enterprise-tier requirements.

AI Features: Included vs. Upsold

HubSpot has been adding AI capabilities through its Breeze AI suite, including content generation, conversation intelligence, and predictive forecasting. However, many of these features are only available on Professional and Enterprise tiers, and the most advanced capabilities require add-on purchases.

Axia CRM takes a fundamentally different approach. AI is core to the platform, not a premium add-on. Powered by Cloudflare Workers AI, our AI features run at the edge for fast, private inference:

  • AI Lead Scoring: Every lead is automatically scored based on engagement signals, demographic fit, and behavioral patterns. Your Miami sales team always knows which prospects to call first.
  • AI Chatbot: A built-in conversational AI that engages website visitors, qualifies leads, answers questions, and books meetings. It works 24/7 -- crucial for Miami businesses serving clients across North and South American time zones.
  • Smart Suggestions: AI-powered recommendations for next actions, email timing, and deal prioritization.

All of this is included in Axia's $60/month plan. No tier restrictions. No per-feature pricing.

Pipeline Management: Kanban Done Right

Both HubSpot and Axia offer visual pipeline management, but the experience differs significantly. HubSpot's pipeline view is functional but can feel cluttered, especially as you add multiple pipelines and custom properties. Customizing pipeline stages and deal properties requires navigating through settings menus that are not always intuitive.

Axia CRM features Azure DevOps-style kanban boards that are both powerful and visually clean. Drag and drop deals between stages. Create multiple pipelines for different business lines. Customize stages, fields, and automation rules without leaving the board view.

For Miami businesses managing complex sales processes -- like real estate teams tracking multiple property transactions or insurance agencies managing policy renewals -- Axia's pipeline management is both more intuitive and more flexible than what HubSpot offers at comparable price points.

Email Campaigns and SMS: One Platform, Full Outreach

HubSpot's marketing tools are strong -- it is one of the reasons HubSpot became popular in the first place. Email campaigns, landing pages, forms, and marketing automation are all available, though the best features require Marketing Hub Professional at $890/month.

Axia CRM includes email campaigns and SMS outreach in every plan. Build automated drip sequences, schedule bulk campaigns, and reach leads via text message -- all from the same interface where you manage your pipeline and make calls.

For Miami's bilingual market, the ability to quickly create and send campaigns in both English and Spanish -- via both email and SMS -- from a single platform is a significant advantage. You do not need to integrate Mailchimp, Constant Contact, or a separate SMS provider. It is all built in.

Speed and Performance

HubSpot is a well-built platform, but it runs on traditional cloud infrastructure. As your database grows and your team scales, you may notice slower page loads, especially when running reports or loading contact records with extensive activity histories.

Axia CRM runs on the Cloudflare global edge network, delivering content from over 300 locations worldwide. For Miami users, this means your CRM data is served from local edge nodes, resulting in sub-50ms response times. Every search, every page load, every pipeline update is virtually instant.

This speed advantage compounds over a full workday. When your team makes hundreds of interactions with the CRM daily, shaving seconds off each interaction adds up to hours of recovered productivity each week.

Growing With Your Miami Business

One of HubSpot's biggest challenges is the pricing cliff as you scale. What starts as a free tool becomes increasingly expensive as you add users, need more features, and exceed tier limits. Many Miami businesses have experienced sticker shock when they realize the true cost of HubSpot at scale.

Axia CRM is built for predictable, affordable scaling. The $60/month price covers your team regardless of size. As your South Florida business grows from 5 to 50 employees, your CRM cost stays the same. There are no per-user multipliers eating into your margins.

Who Should Choose What

Choose HubSpot if:

  • You are a solo founder who only needs basic contact management
  • You are already deeply invested in HubSpot's ecosystem with Marketing Hub, Service Hub, and CMS Hub
  • Your company has the budget for $150+/user/month and wants a large ecosystem of integrations

Choose Axia CRM if:

  • You want a power dialer, AI chatbot, lead scoring, email campaigns, and SMS in one platform
  • You want predictable pricing without per-user fees
  • You need a CRM that works out of the box without weeks of setup
  • You are a Miami or South Florida business that values speed, simplicity, and value
  • You want AI built into your CRM, not sold as an add-on

Conclusion

HubSpot is a capable platform with a strong ecosystem, but its pricing model is designed to push you toward increasingly expensive tiers as your needs grow. The features that sales teams actually need -- power dialer, AI lead scoring, advanced automation -- are locked behind plans that cost $100 to $150+ per user per month.

Axia CRM delivers all of those features for $60/month total. No per-user pricing. No feature gates. No enterprise-tier requirements. Built on Cloudflare's edge network for sub-50ms performance and powered by built-in AI, Axia is the CRM that growing Miami businesses deserve.

Stop paying for HubSpot tiers you should not need. Try Axia CRM and get every feature from day one.

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